NextThought - Branding & Marketing
NextThought, for the longest time, didn’t have official brand standards. As a Senior Designer I took initiative to conduct a brand audit. In tandem with the rest of the Design team, we collected a wide breadth of our collateral, surveyed reoccurring patterns, and boiled down the heart of our brand. Below I’ve linked several projects, along with NextThought’s updated Brand Guidelines, to showcase who NextThought has evolved to be.